Why did blockchain choose the Cowboys?

Smith said Blockchain.com chose the Cowboys because ofthe team’s status among sports franchises. The Cowboys rank as the world’s most valuable sports franchise at $6.5 billion valuation and Jones has pioneered the growth of corporate sponsorships tied to the team.

Does the Dallas Cowboys have a digital currency platform?

(Shafkat Anowar / Staff Photographer) The Dallas Cowboys struck the NFL’s first deal Wednesday with a digital currency platform, signingBlockchain.com as the team’s “exclusive digital asset partner.” Blockchain.com co-founder and CEO Peter Smith joined Cowboys owner Jerry Jones at The Star in Frisco to announce the partnership.

What is the Dallas Cowboys' first crypto-related sponsorship?

The Dallas Cowboys of the National Football League (NFL) picked Blockchain.com as the team’s first crypto-related sponsorship. Cowboys owner and General Manager Jerry Jones made the announcement at a press conference Wednesday. The deal comes at a time when the NFL is beginning to ease up on how teams get involved with the crypto industry.

Is the Dallas Cowboys involved?

The Dallas Cowboys is not among the teams involved. Sign up for The Node, our daily newsletter bringing you the biggest crypto news and ideas. Eli is a news reporter for CoinDesk. He holds ETH, SOL and AVAX.